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The Importance Of Colour
Believe it or not, using certain colours can help us feel good. Some colours can influence our mood, such as to motivate, calm and excite while others can depress, impose and warn. The colours used on packaging are cleverly put together to influence our decision example to make a product seem tasty, expensive or in fact unsafe.
Warm colours like reds, orange, yellows have what's called a long wavelength which requires us to use more energy to view them. That's why those colours seem to pop out at us as they stimulate our brain and raise our pulse. However cool colours like blues and greens have a short wavelength which produces a calming and relieving effect that slows our metabolism.
The colour of our rooms also speak volumes. Would you be more relaxed with a decorated room painted in white or black? Would you feel safer with a decorator wearing a navy tie or a bright orange one? Who would you choose as your decorator, a woman in a blue suit or one in hot pink? The colours we wear can hypnotise, enlighten or energizing and while there are no good or bad colours, we can make a selection to help us convey ourselves effectively.
Some examples of the use of colour in our society:
Are your guests yawning at your dinner party? It may not be the company they keep if your dining room is painted in lavender, a colour that encourages daydreaming and drowsiness.
Due to high visibility red makes ideal for catching audience eye in advertisements and safety products from Campbell soup to fire extinguishers and exit signs. The dynamism of red also makes it the most commonly used colour in national flags.
Green not only represents life and growth. It is the most relaxing, comforting colour in the spectrum.
The reason is physiological. Unlike other hues, green focuses directly on the retina without being refracted, making it especially easy on the eye. It is also thought to have great healing powers and the ability to relieve and refresh.
The lighter green is more calming. That is one of the reasons hospital walls are often painted sea foam, to literally affects worried patients and visitors. Then there's the use of green rooms backstage at theatres and television shows to reduce tension to performances.
The calming quality of green has made the official colour of safety worldwide as in safe to go traffic signals.
Greens send a variety of messages, depending on the shade. Greens bring to mind spring and the outdoors, conveying happy, youthful feelings. But that can also suggest immaturity and inexperience, such as a newcomer being too green to succeed.
In decorating many shades of green show harmonious through of house. Bright greens bring the feeling of nature inside and can create a smooth visual flow between the indoors and out. This hue has a refreshing quality making it particularly appealing in kitchens and dining rooms.
In interior design, brown is considered grounding, a base for all the other colours. In a lush garden, earthy brown is the perfect backdrop for nature entire palette, whether warm or cool. Although it is the colour of wood, brown is practically visible in every room setting.
Muted neutrals are often favourites in living rooms, studies, and family rooms because they appear simplicity and peace while creating intimacy. A rich mix of textures keeps the naturals from being boring and can offer a relieving sensuality. Farrow and Ball have a beautiful collection of natural hues.
Pale neutrals make a room feel large and less cluttered, while darker browns create a sense of warmth and security. Chocolate brown walls can be particular rich and sophisticated.
It just goes to show how difficult it is to choose a colour for your room. Many people spend a small furtune on tester pots before a decision is made. At Hodgson and Anderson Decorating Services we offer advice on this matter to help you decide.
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